Keaz

Keaz is a WhatsApp marketing and automation platform built for Shopify merchants. It connects Shopify stores with WhatsApp to manage customer communication, campaigns, and messaging workflows in a single interface.

The platform enables businesses to automate messages based on customer activity, including abandoned carts, order updates, and post-purchase follow-ups. It also supports broadcast messaging for newsletters and promotional campaigns, with audience segmentation based on customer behavior and purchase history.

Keaz includes a shared inbox for handling conversations, allowing teams to manage customer queries and ongoing interactions directly on WhatsApp. This helps centralize communication without relying on multiple tools. The platform also provides features for collecting customer contacts, such as website pop-ups, which can be used to build subscriber lists for messaging campaigns.

Through its integration with Shopify, Keaz uses store data to power messaging workflows. Businesses can access order details, customer profiles, and event-based triggers to personalize communication and automate responses. This keeps messaging aligned with customer activity and reduces manual effort.

The platform supports common e-commerce use cases such as cart recovery, customer engagement, and re-engagement campaigns. It also includes tracking features that provide visibility into message delivery and customer interaction.

Keaz is designed for Shopify-based businesses looking to incorporate WhatsApp into their marketing and customer communication processes in a structured and consistent way.

In addition to automation and campaign management, Keaz is structured to support ongoing customer relationships through consistent messaging. By combining transactional updates with marketing communication, businesses to maintain a continuous presence on WhatsApp without relying solely on one-time campaigns.

The platform is designed to reduce fragmentation between different communication channels by bringing messaging, customer data, and campaign workflows into a single system. This makes it easier for teams to coordinate marketing and support efforts while maintaining context across customer interactions.

Keaz also supports segmentation and workflow customization, enabling businesses to tailor messaging based on different customer journeys. This helps ensure that communication remains relevant across various stages, from first-time visitors to repeat customers.